“How can I get more clients?”99% of people fail because they can’t land clients. I
don’t understand that, though. There is a NEVER-ending supply of clients out there. Why is it so hard to
get them? stop being lazy and work .I’m going to share with you 3 powerful ways to get more clients to your business

METHOD 1 : SOCIAL MEDIA

If you aren’t currently using social media for your own business as well as offering it as service to your
clients – start now! I have about 15,000 followers on Twitter. That’s a decent amount. For any one
single Tweet that I send out, I get 10-15 hits to my website within 30 seconds. It’s a very powerful tool
if you have a good amount of targeted followers.
Believe it or not, a lot of business owners are already on Twitter. The only
problem is that they don’t know how to use it or how to increase their following in
the area. You can land these clients as simple as contacting them on Twitter and
telling them how you’d love to give them some free advice on how to better use
Twitter to get more clients into their store and more hits to their website.

It’s important, though, that you have a decent following on your Twitter page first.
If you only have 10 followers, who is going to listen to you?

So build your following and then tell others how you can do the same. Maybe offer to send a couple of
Tweets about their business out from your own Twitter profile to show them the analytics and increased
traffic they get from those simple messages.

Same thing goes for Facebook. More and more business owners are getting involved with Facebook.
But, again, they don’t know what they are doing. Give them some free info or send them a free ebook
about building their fan base on Facebook and they will be eager to write you a check for more
information.

Method 2: DIRECT MAIL

This isn’t my favorite technique. But, in the beginning, it is a great way to start for those who are not yet

comfortable talking with business owners.

But there is a technique to direct mail that you should follow. You need to get the business owner to
open your letter which is the first hurdle. Then you need to get them interested and call you. There
have been a lot of techniques discussed on this forum about how to get your letter opened.

I’ve pretty much tried them all, but there is one that I have had a lot of success with. A few things I’ve
tried have included putting a red “Confidential” stamp on the envelope. This might entice someone to
see what’s inside. But I still didn’t get a lot of responses. I’ve also tried putting bulky items in the letter
which seemed to increase the open rate a little more.

But, hands down, the most success I have had with direct mail is using a Priority Mail envelope. It’s a big
cardboard envelope from the post office. Yes, it’s more expensive than a stamp. Right now here stamps
are 44 cents I believe. One of these envelopes costs about $4. But the call back rate that I received
drastically increased once I used these envelopes. People throw away envelopes all the time. I doubt
anybody throws away one of those big cardboard envelopes.

You may not be able to afford to send many of these in the beginning. But once you land a few clients,
invest some of your profits back into this method. Your letter will definitely stand out and be opened.

When it comes to the letter itself, do the same things I’ve already talked about. Keep it short and
simple. All you need to do is encourage them to give you a call. You will be much more successful if you
close the sale in person than through a letter.

Method 3: REFERRALS

Referrals. This is the ultimate goal. If you do a good job, your clients will refer business to you. That’s
the most important thing. Always follow through on your promises to your clients. Finish projects early,
never late. Go above and beyond and over-deliver on your proposal.

They will love you and will LOVE to tell their business owner friends about you. If you do a good job, this
is inevitable.
The key is that when you get referrals, show your appreciation. Pay a commission to the referrer. Or
take them out to dinner. Maybe give them a month’s service for free. If they feel appreciated, they will
want to keep sending you more business. Send them a thank you note too and a present on their
birthday.
You can take it another step and create forms or business cards where people can put their names.
Hand them out to your friends and family and tell them that any business that comes in from their
referral, you will pay them 25%. People respond to incentives.

METHOD 4: Create partnership with NGOs

The more the public associates your brand with a worthy cause, the more your reputation will flourish.NGOs are often short on funding and open to mutually beneficial partnerships. By offering them products or services in exchange for positive publicity, you’ll build a respected brand image and. Host a fundraising event for an NGO and you could get your brand’s name on their staff’s shirts and caps, your logo on their marketing materials, etc.NGOs have high contact rates with the general public. They go place to place, person to person, focusing on attracting interest for their cause, so even volunteering at their events will increase your visibility. Plus, it’s incredibly gratifying as a business owner to help an organization make a difference, particularly if you’re passionate about their work.

METHOD 5: Organize Free public Events for community

There’s major power in numbers Pool your efforts with others local businesses. You can put on a free event for the public where you can promote your brand and meet with the community — just focus less on product-pushing more on making it a good time for all. Free public events sponsored by multiple companies expose you to different crowds

METHOD 6: Collaboration grows small businesses

You’ll garner far more revenue by teaming up than you will in your lone efforts, establishing personal and professional relationships that outlast your marketing campaigns.Collaboration among small businesses can lead to many benefits . On a daily basis, you can boost each other’s brands and gain referrals from businesses with clientele who trust and respect their recommendations. That’s a powerful tool in a community.

METHOD 7 :-Charitable giving and Donation to schools

Giving can be a challenge – especially when money is tight but you can end up getting back a lot more than you give when you donate valuable items, cold hard cash, or even your time to your favorite causes Approach schools in the area and offer them something their funding typically won´t cover. like discounted services for faculty and personnel or classroom donations. It’s a win-win for them, so they’ll rarely decline the offer. What’s in it for you? Schools encompass the entire community; students connect you to families and families connect you to neighborhoods. At the local level, this is even more effective than social media marketing.

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